By The Mysterious Marketer on Aug 5, 2010 | Reply
How are you doing? Hope you really explode this launch and grab the top rankings.
With regards to what I think are the advantages of being a product creator rather than an affiliate marketer, here are some of my opinions:
1. You can have affiliates promoting and making money for you.
Normally, when you are an affiliate marketer, you would have to promote other people’s products for a certain commission and help them earn money first before you can earn money yourself.
Obviously, by being a product creator, you will be able to let other people do the promotion work for you while you concentrate on providing value to the customers. Actually, just having affiliates promoting your products for you is a great advantage in itself.
2. People help you to build your list
When you are an affiliate, you help other people to build their list and their long-term revenue stream. However, by being the one to create the product and to build a list based on people who are interested in your product, you are building a buyer’s list and it is done on complete autopilot.
As they say, the money is in the relationship with your list. You can concentrate on building that relationship with your list, while others help you to build people to subscribe to your list. The amount of work one person can do is very limited no matter how good you are. By having hundreds of people doing it for you, it becomes a highly optimized process that proceeds on autopilot.
3. Something that you can give away as bonus for launches
Having your own product is always useful. Apart from selling the product, if you have an extremely high quality product, you can easily leverage it to earn money from product launches.
If you didn’t have your own product, this would be much more tough as you would be fighting against people who are giving away their hard-earned product which is being coveted by customers everywhere.
Having a product means that you have something to leverage, and you can leverage it in various ways.
4. Earning you money by giving away value rather than time
When you are an affiliate marketer, you have to give away your time in order to earn money. You need to load up your articles in SENuke, write articles by hand, promote and drive traffic to your site like there’s no tomorrow.
You just have to do so many, many things. And many people think that they are earning money on autopilot this way, but actually if you have to trade your time, you are paying big time. Affiliate marketing is never free, no matter what resources you use, unless you consider your time to be worth nothing, of course…
It is a one-time investment of effort that keeps giving your profits again and again.
5. Something you can add your name to
When you promote products for other people as an affiliate marketer, you have nothing to back up your name to. Sure you may be earning hundreds of dollars on affiliate products, but you can’t put a name on those earnings.
When you create a product, it is something that you can put your name on. That product belongs to you, and that in itself is something to be proud of. It is somewhat like an accomplishment. Not only that, but having your name on something you create helps you to build up your brand and image.
6. Building up your brand name and image
As I mentioned before, when you create a product yourself, and if that product is an excellent one, you will be able to build leadership in your market. By helping people and sharing your knowledge through your product, you are letting people know that you are someone who has the knowledge and skills in that area.
7. Best way to build a long-term sustainable business
You just keep earning back on your initial investment of effort. When you have several products, that’s a lot of money coming in over the long run, and you don’t have to expend much to get it either.
8. Earning money while you eat, sleep, and play video games.
This point speaks for itself. When you have a source of income that keep coming in, and hundreds of affiliates promoting your product for you, it is unavoidable that you would keep earning money.
While you are eating, you get sales. While you are sleeping you get sales. And when you are playing video games, you get sales too. It is as close to a passive income as you can get, and the result is that you can invest your time in other activities, with your family, friends, and other areas of your business.
9. A chance to help others with your expertise
There may be someone suffering from cancer who picks up your product, and manages to cure themselves. If you were just an affiliate, no way you could share all the useful knowledge that you have and earn money from it.
Similarly, in the same manner, there’s no way for you to earn a million dollars a year sweeping the floor. There’s also no way for you to earn millions of dollars a year cleaning the washrooms. The reason is because the amount of money you get is directly proportional to the amount of value you give out.
10. Self-satisfaction
When you reach a certain stage in building a business, it’s not about money. Sometimes you want to get some self-satisfaction just for doing things. One of the ways you can do this is by creating your own products.
As I mentioned before, creating your own products can give you a sense of achievement, it can give you self-satisfaction. You earn money by giving out great value and by helping people.
If you are an affiliate, there’s no way that people will come up to you and say, “Thank you so much for marketing affiliate products! The way you market your products changed my life!” No way on earth…
But when you create a product that is great and helps other people, when people come up to you and thank you because your product changed their life, it gives you a great feeling!
Like I said before, time is extremely limited. Resources for any particular individual are always limited. There is only so much time in a day, and once it is gone you will never be getting it back.
The end result is that you are able to get more done, and you are able to save your time by leveraging the time of others.
Which is would be more profitable for you…
Spending 8 hours a day promoting other people’s products, or letting 100 other people spend half an hour a day promoting your own product?
The result is that you can gain even more leverage for earning money, and you will be able to build long-term relationships.
People often say that, most of the time, it is not what you know but who you know that makes a difference. I don’t really agree with this, but you might…
13. A source of recurring income
Imagine that you spend one day creating a great info product and you sell it the next day.
How many can you sell it? Just once? Twice?
You can keep selling it over and over again until the end of time. Earning money by creating info products is an evergreen source of revenue, even if Google changes your algorithms it has nothing to do with you.
You will be able to earn money time and time again from one investment. It is just like a video store that rents out videos to their customers multiple times. People keep paying for the same thing over and over again.
Well, I have a lot of other reasons why I think it is better to earn money by creating your own product rather than being solely an affiliate, but it would take me a lot more time to write them down.
What do I think of Info Prodigy?
Well, even though I don’t have my own product, I can tell it is going to be a great product based on the products released by Tim and Steve in the past.
Plus, they are revealing the business model that made them millions of dollars over the years. It is a great opportunity.
By the way, here is my link to your page:
themysteriousmarketer.com/software/article-marketing-software/instant-article-factory/instant-article-factory-review-bonus
I want to create eBooks. Why should I be one of the winners? Obviously because I understand the value of being a product creator, so the course would suit me. Also, I’m currently in the process of creating my own products, so it would be a great help!
Cheers,
The Mysterious Marketer